Mother Jones has a new cover story with Gary Taubes titled “Sugar Lies” about the lies & deceit that the sugar industry has spread throughout it’s existence. It’s a long read (well-worth it), that digs back to over 60 years ago when the sugar industry started. We included some of our favorite excerpts below. If you’re ready to change your sugar habits check out The 21-Day Sugar Detox.
THE SUGAR ASSOCIATION’S earliest incarnation dates back to 1943, when growers and refiners created the Sugar Research Foundation to counter World War II sugar-rationing propaganda—”How Much Sugar Do You Need? None!” declared one government pamphlet. In 1947, producers rechristened their group the Sugar Association and launched a new PR division, Sugar Information Inc., which before long was touting sugar as a “sensible new approach to weight control.” In 1968, in the hope of enlisting foreign sugar companies to help defray costs, the Sugar Association spun off its research division as the International Sugar Research Foundation. “Misconceptions concerning the causes of tooth decay, diabetes, and heart problems exist on a worldwide basis,” explained a 1969 ISRF recruiting brochure.
He follows it up later with this doozy.
The industry followed a similar strategy when it came to diabetes. By 1973, links between sugar, diabetes, and heart disease were sufficiently troubling that Sen. George McGovern of South Dakota convened a hearing of his Select Committee on Nutrition and Human Needs to address the issue. An international panel of experts—including Yudkin and Walter Mertz, head of the Human Nutrition Institute at the Department of Agriculture—testified that variations in sugar consumption were the best explanation for the differences in diabetes rates between populations, and that research by the USDA and others supported the notion that eating too much sugar promotes dramatic population-wide increases in the disease. One panelist, South African diabetes specialist George Campbell, suggested that anything more than 70 pounds per person per year—about half of what is sold in America today—would spark epidemics.
In the face of such hostile news from independent scientists, the ISRF hosted its own conference the following March, focusing exclusively on the work of researchers who were skeptical of a sugar/diabetes connection. “All those present agreed that a large amount of research is still necessary before a firm conclusion can be arrived at,” according to a conference review published in a prominent diabetes journal. In 1975, the foundation reconvened in Montreal to discuss research priorities with its consulting scientists. Sales were sinking, Tatem reminded the gathered sugar execs, and a major factor was “the impact of consumer advocates who link sugar consumption with certain diseases.”
Watch The Video of Gary Taubes “Sugar Lies” Below
The full article is available on Mother Jones
Read “Sugar Lies” on Mother Jones
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